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#Trade Shows & Events

57th HAEMATOCON 2016 – JAIPUR INDIA

HORIBA proved to be Symbol of Trust for Indian market at HAEMATOCON 2016!

Indeed, proud of our participation during the 57th Annual Conference of the Indian Society of Haematology and Blood Transfusion, HAEMATOCON from 10th to 13th of November in Jaipur, HORIBA Medical has received overwhelming response from reputed doctors and delegates.

The 1st objective of the HORIBA Team was the Brand recognition, taking innovative initiative such as value addition by distribution of Hematovision Software and a Lucky Draw Contest for doctors.

Moreover, the HORIBA-CONNECT Initiative built its connection with 1200 delegates and touched Pathologists, Hematologist, postgraduate students from Pathology and so on…

Let’s not forget that the promotion of Yumizen H500 was demonstrated with firsthand experience at booth !

The 2nd objective was the Customer Data and how the marketing team strategically planned to collect customer information through Lucky Draw Coupons.

Around 450 doctors and pathologists from various hospitals and laboratories filled the coupons with a smile.

Finally, the 3rd and last objective was to stand out from competitors by being the only booth with live demo for all major products and providing a Scientific orientation to all Pathologist & visitors through Haematovision software & HIN publications.

Dr Shalini Trivedi let meaningful testimonial : « I have used Horiba platforms in Metropolis Work in 2007 to 2009. I have also used ABX Pentra DF 120 in ESIC Hospital, Bhiwadi. The graphs and scattergrams are very userfriendly through put of machines is very good. On the whole, very sturdy platforms to work. »

57th HAEMATOCON 2016 – JAIPUR INDIA

Details

  • Jaipur, Rajasthan, India
  • Rohit Mhatre