Keeler launches innovative online education and partner platform

Commitment to thought leadership, clinical education and sales support in the Ophthalmic industry

Keeler, global manufacturer of ophthalmic instruments and industry pioneer, is proud to announce the launch of a dedicated online resource hub this World Sight Day 2024 (Thursday 10th October). This initiative underscores Keeler’s commitment to helping eyecare professionals end preventable vision loss, by providing comprehensive resources for distributor partners, clinicians, students, and Keeler team members.

This accessible, multi-lingual platform serves as a global hub for educational, technical and marketing needs, featuring an extensive library of resources designed to enhance clinical knowledge and technical skills.

Key educational highlights include:

A range of educational videos aimed at improving diagnostic imaging, offering step-by-step guidance to enhance understanding and practical skills.

A comprehensive image gallery which serves as a rich resource for clinicians and students to aid in the recognition and understanding of various eye conditions.

Informative clinical education, partner and student focused blogs, regularly updated with the latest insights, trends, and best practices.

An events calendar which includes information about forthcoming tradeshows, student events and educational workshops ensuring users can stay connected and informed about the latest developments in the field.

For valued global distributor partners, the platform also includes an exclusive portal tailored to support their unique marketing and operational needs, with:

A suite of marketing assets including product imagery, promotional videos, and social media graphics.

Access to a range of brochures, instruction manuals, and how-to video guides to assist with product education, tenders and sales.

Finally, the resource hub includes a technical support area which comprises FAQs, maintenance documents, and a streamlined process for booking annual services or technical repairs to provide 360-degree support to a wide range of audiences.

Nicola Bennett, Head of Clinical Education said, “This platform represents our commitment to empowering the eye health community with the knowledge and tools they need to excel. At Keeler, we have amassed a global collective of experience and knowledge over the past 100 years and we can’t wait to share this with everyone!

Launching this initiative on World Sight Day further emphasises our dedication to supporting distributors partners and students in their mission to end preventable vision loss. And this is only the beginning – we hope to further elevate this all-encompassing site with our very own Learning Management System (LMS) to help drive clinical education alongside CPD accredited qualifications in the New Year.”

As part of Keeler’s ongoing commitment to learning, the resource hub is underpinned by a series of training sessions hosted by industry professionals such as Hamza Mussa, Senior Optometrist in the UK and creator of The Crazy Optom on social media. Each session, bookable via the platform, includes theoretical and practical courses on device usage, maintenance and new product demonstrations. Sessions are fully equipped with inclusive training formats to improve skills and knowledge, while encouraging collaborative learning and engagement.

The platform is available for everyone to explore at: https://resourcehub.keelerglobal.com